Folders in your Swipe File 📂

You can now organize your Swipe File into folders.

Until now, every ad you saved landed in one big list. That works fine for 20 ads, but not for 200. Starting today you can group your saved ads into folders and keep a structure that actually matches how you work.

What’s new

• Create folders directly from the save dropdown and name them however you like (by niche, by client, by angle, by funnel type, whatever fits your workflow)

• Save any ad straight into a specific folder

• Move ads between folders whenever you want

• Your existing saved ads are untouched and still in your Swipe File

Why we built this

A lot of you told us the Swipe File was getting messy once it filled up. Finding that one creative you saved three weeks ago meant scrolling through everything. Folders fix that. Now you can group ads by the product you’re testing, the angle you want to model, or the client you’re building for, and find them in seconds.

How to use it

Find an ad you want to keep, click Save, and open the dropdown. From there you can pick an existing folder or create a new one on the spot. The ad goes straight into the folder you choose. Your folders then show up in your Swipe File so you can browse them separately.

As always, if something feels off or you have ideas for how folders should work, let us know here. This update came straight from your feedback.